Ford is a popular brand with the public and for good reason. Offering a combination of cutting-edge technology, good performance, and affordability, Ford is a key player in the automotive industry. Here are a few reasons why your next car should be a Ford.
Cutting-Edge Innovation
For over a century now, Ford has been at the forefront of innovation, research, and engineering in the automotive industry. Current innovations include Ford Freeform Fabrication Technology (F3T), which involves the rapid production of sheet-metal parts for low-volume production use. With this technology, Ford is able to lower costs and improve delivery times.
The manufacturer is also making use of robotic innovations to improve production efficiency and the quality of parts. One new technology can identify imperfections on vehicles in the final assembly. Another innovation is Ford’s use of “virtual factories,” which are computer simulations of production processes that also make for improved quality and reduced costs.
Best SUVs and Pickup Trucks
Ford SUVs and trucks offer an excellent combination of power, utility, and convenience, making them popular options on the market. The Ford F-150 has been one of the top-selling vehicles for multiple reasons, including a variety of engine choices, excellent off-road capability, best-in-class tow and payload ratings, loads of modern technology, and an upscale interior.
If you’re in the market for an SUV, a vehicle like the Ford Escape offers the perfect blend of versatility, comfort, and safety. This SUV also boasts sedan-like drivability. The Expedition is spacious enough to seat up to eight people comfortably. With plenty of options to choose from, you’re sure to find a Ford SUV or pickup that meets your needs, whether you do a lot of heavy-duty work or need to get the kids around town.
Eco-Friendly Options
Hybrid and full-electric cars are the vehicles of the future. Ford is committed to developing all-electric and hybrid vehicles and has pledged to spend $11 billion on electrification technology by 2022. An exciting new arrival that will be available on the market later this year is the Mustang Mach-E. This all-electric crossover pony offers a tantalizing combination of muscle car performance, efficiency, and comfort. Apart from its impressive array of driver-assistance features, the Mach-E will also be available with an all-wheel-drive system that provides exceptional handling and capability.
Ford has also announced that an electric F-150 pickup truck will be coming to the market sometime in 2021. The new version of this super-popular truck will apparently feature many stylistic changes, such as a more aerodynamic grille and newly designed lights. Ford has stated that a range of 300 miles will likely be the minimum for all future EVs, so you can be sure that the F-150 will be able to hold a long charge while maintaining its power.
When you buy a Ford, you know that you’re buying a quality vehicle that will provide you with excellent value. To find out more about the exciting new Ford models on the market, pop into Jack Madden Ford and speak to one of our sales representatives.
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